Zonify.ai — Insights

Meet the New Zonify Platform

Meet the New Zonify Platform

Dear Stakeholders,

We're introducing the new Zonify Platform: a faster, more intelligent workspace built for teams that need to move from insight to decision without stitching together charts, screenshots, and notes by hand.

This is more than a dashboard refresh. It's a new AI-native platform that brings performance monitoring, insight generation, flexible data access, reporting, and tenant collaboration into one connected experience.

This new platform also marks the beginning of our mission to re-emerge as a Footfall Data Science provider. It reflects our ambition to move beyond the industry's traditional focus on simply displaying footfall data in dashboards and instead transform that data into readily accessible, strategic and actionable insights, supported by clear conclusions, without leaving users to interpret complex dashboards on their own.

We're excited to share this release just ahead of summer break.

In this update

  • The new Zonify Platform as one connected workspace
  • AI that watches for what matters across portfolios, assets, tenants, and audiences
  • AI-native BI reporting for plain-English analysis and structured, share-ready reports
  • ZonifyQL for power users with API access for custom queries, analysis, and automation
  • A new tenant engagement portal for POS uploads, shared views, and controlled tenant access

The New Zonify Platform

AI chat and report view

The new platform combines performance monitoring, AI-powered investigation, reporting, and tenant engagement in a single workflow. It is built to help teams move faster from a KPI change to a decision-ready explanation, whether they want guided answers or direct access to the underlying data.

  • One connected workspace for monitoring, investigation, reporting, and follow-up
  • AI-generated insights delivered directly in the dashboard experience
  • One-click report entry points from insights, KPIs, or anywhere
  • Business-ready visibility that makes performance easier to review, explain, and share

An integrated AI system that keeps watch for what matters

AI-generated insights list

At the core of the new platform is a fully integrated AI system that continuously analyzes activity across the business. Instead of waiting for teams to discover issues manually, it keeps watch for meaningful shifts and brings forward the developments most worth attention.

  • Continuous AI analysis across portfolio, asset, entrance, tenant, and audience performance
  • Early visibility into trends and spikes before they become easy to miss in day-to-day reporting
  • Business-ready briefings and report-worthy findings that explain what changed, why it matters, and what should be reviewed next

AI-native BI reporting

AI insights dashboard

The platform makes it easy to move from a question to a report-ready answer. Ask questions in plain English, investigate performance in context, and turn important movements into structured reports with supporting evidence, likely drivers, and recommended next steps.

Zonify AI is also available through MCP, making it easier to bring Zonify into tools like Copilot and other AI-enabled workflows.

  • Investigate KPI changes with the right context already in place
  • Plain-English analysis for faster investigation and follow-up
  • Structured reporting grounded in live dashboard context
  • Share-ready outputs for clearer stakeholder communication
  • Executive summaries, supporting evidence, likely drivers, and next-step guidance built into each report-ready output

ZonifyQL and flexible data access for power users

The new platform is built for both end users who want Zonify to do the work for them and power users who want direct access to the data behind the experience.

ZonifyQL is Zonify's analytics query language, available through a flexible API for custom analysis, automation, and deeper reporting. The same governed data layer also powers AI answers and reports, while MCP access extends Zonify AI into tools like Copilot.

  • Traditional BI workflows for teams that still want familiar dashboards, filters, exports, and recurring workflows
  • ZonifyQL and API access for custom queries, deeper analysis, and automation
  • MCP access for AI integrations into tools such as Copilot and other AI-enabled workspaces

A new tenant engagement portal

Tenant Engagement Portal preview

We're also introducing a brand-new way for customers to work with their tenants. The new tenant engagement portal gives brands a dedicated place to review store performance, upload POS sales data, and compare trading activity against measured footfall in a more collaborative workflow.

  • Tenant POS uploads that bring trading data together with traffic, conversion, and transaction performance
  • Shared performance views so our customers can decide what reporting and KPI context to surface to tenants
  • Controlled tenant access so each tenant sees the metrics relevant to their own stores

It's difficult to capture everything this platform changes in a single newsletter. But the idea behind it is simple: teams should not have to do all the analytical work themselves.

The new Zonify Platform helps turn footfall data into clear answers, useful context, and practical next steps, so teams can spend less time interpreting dashboards and more time making decisions.

We're excited for you to experience it, and we look forward to sharing more after the summer. Until then, have a great summer.

— Team Zonify

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